by Malene Birger at Perchance Boutique

By Malene Birger’s vision is to be recognized as a dynamic, inspiring, design-driven global brand, based on loyalty, honesty and long-lasting relationships.  The company strives to be a pivotal player in the international fashion arena, as an exquisite, upscale brand for a growing customer base worldwide.  The brand universe is driven by four values: Obsession – Creativity – Responsibility – Efficiency.  They are the foundation of the company’s unique way of thinking, being and working, defined back when Ms. Birger first established the company in 2003.  The values are supported by a professional staff who embrace the By Malene Birger universe, and who live and breathe the brand values.  The company is based on love – for the product and the people who contribute to evolving it.

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